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Wella EIMI Flowing Form Smoothing Balm 3.38oz

A lightweight, smoothing balm. Wella EIMI Flowing Form Smoothing Balm transforms unruly hair by creating smooth, sleek, frizz-free styles with flexible control and plenty of movement.
Work 2 to 5 pumps of product evenly through hair, starting mid-length and going to ends. Blow dry. For extra sleek and smooth styles, use a flat iron.


Part of the Wet Styling Line of Wella style products, the first stage of styling to be used when the hair is still wet to create volume and touchable movement.

    Reduces frizzIncreases flexibility

    : $17.50
    Sale Price: $15.25
Wella EIMI Sculpt Force Flubber Gel 4.5oz

A fast-drying, firm-hold hair gel. Creates precise and dramatic looks with incredible shine. Can be used on both wet and dry hair.Squeeze into palms and apply to dry hair, working the fast-dry formula into the hair before the style sets. Or, apply to wet hair and air dry for strong, tousled definition.

: $17.50
Sale Price: $15.25
Wella EIMI Thermal Image Heat Protection Spray 5oz

A medium hold thermal spray that gives added heat protection to all hair types. Effectively blocks heat damage while styling with heat tools, keeping hair moisturized and healthy. Heat-proof formula protects hair up to 170℉. Shake well and spray onto hair, section by section, during heat styling.

: $17.50
Sale Price: $15.25
Wella EIMI Shape Shift Molding Gum 5.3oz

Molding and shaping gum to help you define your style.
Gives life to sculpted hair styles for amazing shine and elastic flexibility.

Work a generous amount between fingers before applying to dry hair. Sculpt and define as desired to create preferred look.


    To be used in the second stage of styling, once the hair has been dried and is ready to be shaped for texture, straightened or defined
    Sculpts and definesFlexible holdVirtual shine

    : $17.50
    Sale Price: $15.75
Wella EIMI Sugar Lift 5.7oz

Get medium hold and ultimate volume with Sugar Lift.

Wella EIMI Sugar Lift gives you a grip on volume: this rich flexible spray infused with sugar provides lift, shine and touchable grippy texture.

: $19.00
Sale Price: $16.75
Wella EIMI Ocean Spritz Beach Texture Spray 5.07oz

Beach texture spray that helps you find your hair's inner wild side. Creates, matte, beachy-styled texture.

Spray onto dry hair, focusing near the roots. Use fingers to shape and scrunch style as desired. Air dry or blow dry after shaping for a more chunky, textured look.

: $19.00
Sale Price: $17.25
Wella EIMI Perfect Me Lightweight BB Lotion

Perfect Me gives you the smooth style you crave with the added benefits of a BB lotion. Wella EIMI Perfect Me Lightweight BB Lotion creates natural style with smoothness. This this delicate lotion adds shine, repairs, moisturizes, tames flyaways and protects from the heat of styling tools.

: $19.00
Sale Price: $17.25
Wella EIMI Boost Bounce Mousse 10oz

Create bouncy, smooth curls with Bounce Boost. Wella EIMI Boost Bounce Mousse boosts your curls and gives them added shine, definition and frizz reduction. Formulated to help protect your hair against dehydration whilst blow drying.

Shake, spray, volumize. Apply evenly on damp hair. Let air dry or use the diffuser to get creative curls.

: $19.00
Sale Price: $17.25
Wella EIMI Dry Me Dry Shampoo 4oz

Dry Me refreshes your hair while creating matte texture.Create volume and a manageable matte texture to achieve your look with Wella EIMI Dry Me Dry Shampoo. Refresh your hair and absorb oil with this Tapioca starch formula.

: $19.00
Sale Price: $17.25
Wella EIMI Grip Cream 2.5oz

Grip Cream helps you create flexible, distinctive styles with ease.
Wella EIMI Grip Cream is a styling gel that allows you to create and manipulate distinctive styles with definition on long or short hair. This soft texture cream is formulated with Brazilian Carnauba wax for strong yet flexible support.


Rub a small amount in your hands until evenly distributed. Apply on dry hair through the mid-lengths and ends to tame, separate and shape your style.


  • Flexible style
  • Strong hold
  • Soft texture

    : $19.00
    Sale Price: $17.25
  • Wella EIMI Root Shoot 6.8oz

    Give your roots a hit of volume with Root Shoot. You're only ever one shot away from high precision root lift with Wella EIMI Root Shoot, this always on-target mousse. Root Shoot gives the hair more lift and volume starting at the scalp, leaving the rest of the hair free to receive other styling products so you can combine and craft any way you like. Apply to roots on damp hair before blow drying.

    : $19.00
    Sale Price: $17.25
    Wella EIMI Rugged Texture Paste 2.5oz

    For a matte look with effortless style try Rugged Texture Paste. Texturize your look with Wella EIMI Rugged Texture Paste, a matte paste that gives your hair a rugged effect with strong definition. Manipulate with your palms into dry hair to shape and texturize rugged looks with a matte finish.

    : $19.00
    Sale Price: $17.25
    Wella EIMI Body Crafter 5oz

    Body Crafter is a flexible volumizing spray that allows you to create big styles with ease.Use Wella EIMI Body Crafter to build volume with a workable texture. Craft your style with smooth, flexible control and natural movement.Shake well and spray evenly on damp hair with emphasis on the roots. Blow dry with your fingers or brush to create volume. Use also on dry hair to create extra texture.

    : $19.00
    Sale Price: $17.25
    Wella EIMI Perfect Setting Lotion Spray 5oz

    Perfect Setting Lotion Spray helps you achieve gorgeous body and light volume.
    Wella EIMI Perfect Setting Lotion Spray sets voluminous structure with perfect shine. Formulated to provide the right balance of care and heat protection whilst blow drying.
    Spray evenly on damp hair. Roll the hair around your brush in sections and blow dry.


  • Provides volume and body
  • Flexible hold
  • Spray lotion
  • Imparts shine
  • Heat protection

    : $19.00
    Sale Price: $17.25
  • Wella EIMI Glam Mist 4.6oz

    Glam Mist delivers a sparkling shine and beautiful style. Wella EIMI Glam Mist finishes your glamorous style with dazzling shine. Formulated to help protect hair from the effects of humidity and UV. Spray lightly and evenly to get glamorous shine to finish your look.

    : $19.00
    Sale Price: $17.25
    Wella EIMI Texture Touch Reworkable Matte Clay 2.5oz

    A defining clay capable of being used on hair repeatedly for style flexibility and remolding throughout the day. Perfect for texturizing layered hair, this clay is soft to the touch and blends into hair without leaving any residue. Work a small amount between fingertips and sculpt dry hair. Shape and rework style as often as needed.

    : $19.00